Creating, cultivating and elevating enduring value.

When you visualise something clearly. You know then that you can achieve it.

What I’m doing

Stage 1: Test concept for design-led business engineering

Stage 2: Achieve growth and scale consistency with brand playbook across multiple industries

Stage 3: Increase impact in orders of magnitude

What I’ve done

  1. Expertise in: Business and brand strategy, identity, retail experiences, broadcast/motion and digital

  2. 10 years in Venture Capital space, guiding 000’s start-ups on their rigorous growth journey

  3. Brand and business from all perspectives: Global media agencies, 3 start-ups, and boutique design studios

  4. Strategic thinking: Blend of brand and business strategies (Neumier/Godin/Kantar/McKinsey/HBR)

  5. Experienced in complex brand platforms, business to brand strategy, positioning, B2C, B2B

  6. Industry agnostic; Working with what’s universally true

  7. Work well with curious and self-aware teams. Open communicator. Great listener.

  8. Culture and market experience through career in London, Los Angeles, Alicante, Singapore, and Sydney

Creative Director Brand Design Business Investor

Creative Director Brand Design Business Investor

Auckland Oxford Falmouth London Toronto Los Angeles Edinburgh Alicante Bangkok Singapore Sydney

Auckland Oxford Falmouth London Toronto Los Angeles Edinburgh Alicante Bangkok Singapore Sydney

Performance Design High Growth Ventures Brand Curator

Performance Design High Growth Ventures Brand Curator

20 years international branding experience in UK, USA, Europe, Asia and Australian markets
10 years in pre-Series A Venture Capital
7x Global ReBrand® Award winner
AMA Brand Effectiveness Award

3x

businesses

4x

continents

10+

global agencies

50+

scale start-ups

000’s

brands

000’s

investor decks

$000m

investment capital raised